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Rev Up Accessories Sales

Fixed Ops Magazine, Sept-Oct 2010
Is your fixed ops department missing out on $600,000 a year?

Click here and go to page 22.

AddOnAuto releases annual and biannual Accessories trend reports that openly shares valuable accessories sales intelligence Drives Accessory Sales Growth - Read About it in Automotive News

Automotive News - May 31, 2010
Automotive News reports on how accessory sales tools like izmocar's AddOnAuto drive huge increases in dealer accessory sales. To view the entire Automotive News article, Click Here.


Press Releases

AddOnAuto's Sidney Haider Part of SEMA Show Panel Discussion on How Dealers Can Sell More Accessories to Improve Business Results

DAYTON, Ohio – Nov. 2, 2015 – AddOnAuto, the automotive industry leader in accessories selling and marketing in dealerships, today announced that Vice President Sidney Haider will participate in a panel discussion at the 2015 Specialty Equipment Market Association (SEMA) Show in Las Vegas.


Automotive Industry's Accessories Leader AddOnAuto to Showcase Products and Expertise at 2014 SEMA Show

DAYTON, Ohio – Oct. 29, 2014 – AddOnAuto, the automotive industry leader in accessories selling and marketing in dealerships, announced today that founder and general manager Sidney Haider will participate in a panel discussion at the 2014 Specialty Equipment Market Association (SEMA) Show in Las Vegas.


Reynolds and Reynolds Acquires Accessories Leader AddOnAuto

Digital Accessories Platform Delivers Complete, End-to-End Solution for Dealerships to Market and Sell Vehicle Accessories

DAYTON, Ohio, Jan. 24, 2014: Reynolds and Reynolds, a leading provider of automotive dealership software and services, announced today that the company has acquired AddOnAuto, the leading digital platform for marketing and selling vehicle accessories. AddOnAuto is a web-enabled technology platform that streamlines accessory marketing and sales, providing a convenient, engaging way for consumers to learn about vehicle accessories and personalization at the time they purchase a vehicle. The automotive accessories marketplace is estimated at more than $32 billion in annual sales.


NADA 2014 Workshop Gives Dealers the Inside Track on Ramping up Retention and Revenue with Accessories Marketing

"Market Beyond the Ordinary with Accessories" presented by auto industry veteran and expert Sidney Haider provides new strategies for leveraging accessories as a retention lure while honing social media strategies.

San Francisco, CA – October 21, 2013: Sidney Haider, president of AddOnAuto, has been selected by the National Automobile Dealer Association (NADA) to present a workshop on new strategies for leveraging accessories sales to retain dealership customers, at the New Orleans, LA Convention Center, January 24 -26, 2014. Haider's presentation, based on proven best practices implemented in hundreds of dealerships, will help dealerships solve the communication gap between vehicle purchase and first service visit through targeted accessories communications.


AddOnAuto Releases 2013 Midyear Accessories Trend Report: Protection, Utility, Convenience Still Dominate – and Profits Grow

San Francisco, CA – September 23, 2013: AddOnAuto today released its 2013 Accessories Trend Midyear Report which demonstrates that the macro trends that impacted 2012 accessories sales, and consumer preferences in vehicle add-ons, are continuing and increasing in 2013 - and to the advantage of dealerships who are leveraging the revenue opportunities offered by accessories sales. Dealerships studied in the report experienced a 10% increase in revenue and gross profits rose over 5% from 2012 to an average of 53.5%.*


Sidney Haider of AddOnAuto Leads Accessories Sales Webinar: How To Add $1K in Gross per Unit

San Francisco, CA – May 8, 2013: Sidney Haider, president of AddOnAuto division will present the Seven P's for Accessories Sales Success in a DealersEdge webinar Thursday, May 9 at 1pm EDT/10am PT. In the webinar, Haider will outline a highly successful, easy-to-implement and proven process for accessories sales that can help dealerships add up to $1K in gross per unit.


AddOnAuto Teams Up with 3M to Make Accessories Sales Easier, More Profitable for Auto Retailers and Installers

San Francisco, CA and St. Paul, MN – April 30, 2013: AddOnAuto the industry's best vehicle accessory retail system and 3M, one of the largest producers of window film and paint protection film in the country, are teaming up to help increase accessories sales for auto retailers and installers. The new partnership provides sellers of 3M film products with AddOnAuto's easy-to-use, and visually-engaging, digital catalog and first-of-its-kind online configurator to better showcase – and drive sales of – 3MTM Window Film and 3MTM Paint Protection Film.


New Accessories Sales Process Generates Dramatic Revenue Growth and Cross-Dealership Benefits for North Carolina Dealership

San Francisco, CA, March 5, 2013: AddOnAuto the in-store accessories solution that is changing the way accessories are bought and sold in dealerships, released a case study today revealing how North Carolina auto dealership Scott Clark Toyota, leveraged a new accessories sales tool and process to provide a better consumer experience, greater conversion and revenue, and improved F&I sales - all while educating rookie sales representatives on a better way to sell vehicles.


Auto Accessories 2013 Report: Protection Trend Continues, Convenience and Utility Products Gain Momentum.

San Francisco, CA, February 06, 2013 :AddOnAuto today released its annual Auto Accessories Trend Report that analyzes 2012 accessories sales data from dealerships across the country. The report highlights the accessories that were most popular with consumers in 2012, including the categories that had the most traction across different U.S. regions and the vehicle models that attracted the highest volume of accessories sales.


AddOnAuto Supplier Digital Network Helps Dealers/Suppliers Ramp Up Revenues and Efficiencies

Las Vegas, NV, October 30, 2012: One year after launching, AddOnAuto Supplier Digital Network is generating accessories sales results for both suppliers and dealerships.


AddOnAuto Auto Accessories 2012 Trend Report: Protection Products Gain Momentum as Consumers Hold Vehicles for Longer

Las Vegas, NV, February 04. 2012: (http://www.addonautos.com), today released its annual AddOnAuto Auto Accessories Trend Report in conjunction with the 2012 National Automobile Dealer Association (NADA) Convention & Expo.


Dealership Accessory Sales Re-Emerged in 2010, According to New AddOnAuto Accessories Trend Report

SAN FRANCISCO, Feb. 5: A new Accessories Trend Report, released today at NADA 2011 by AddOnAuto, reveals that accessories sales generated significant profits for dealerships across the country in 2010 - driven by consumer interest in electronics add-ons, and a desire to balance style with economy. The report, which analyzed sales from a sampling of 140 dealerships all of whom increased accessory sales by nearly $500 per-vehicle-sold in 2010*, also revealed that top-selling accessories categories vary significantly by region.


"The additional profits from accessory sales have allowed us to put deals together that we might have not done in the past. The recall and Tsunami years have made us become better more well rounded dealers that don't have to rely on the sale of new cars as much."

Steve Jardine
Vice President
Johnstons Toyota, NY

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